The Platonist swallow

The Trade

One trade account

restaurants · retail · importers · one price

The privileges of the house

Trade priceThe standard trade tier, on every cuvée
ContinuityYour allocation protected, vintage to vintage
First refusalNew vintages offered to the trade before release
ExportBenelux importers, territories by agreement
TermsRequest, we confirm, we invoice. No card

Open a trade account here. The form asks what kind of business you run. Once the house approves it, you request allocations at the trade price and we invoice on confirmation.

The cellar door: apply for membership or sign in

Trade accounts are reviewed personally, usually within two working days. Once approved, you request allocations at the standard trade price and we invoice on confirmation. You will also receive The Letter: release news and allocation openings, a few a year.

By applying you accept our Terms and acknowledge the Privacy Policy.

How the allocation works

  1. 1

    Apply

    Open a trade account under your business name. Every application is read personally.

  2. 2

    Request

    Each release is offered at the trade tier. You request parcels for your list, shelf or market.

  3. 3

    Confirm

    A request becomes an order only when we confirm it and invoice on terms: EFT against invoice; terms by arrangement once the account is established.

Asked of the house

What does a trade account cost?

· Nothing. Approval is the only gate. I review every application personally, usually within two working days.

How does pricing work?

· One standard trade tier on every cuvée. The ex-cellar list is shared the day your account is approved.

Are we committed to volumes?

· No. You request parcels per release; a request becomes an order only when we confirm it and invoice on terms.

How do we pay?

· EFT against invoice. First orders are paid before dispatch; terms by arrangement once the account is established. Importer parcels are quoted EXW Stellenbosch.

Is our allocation protected?

· Yes, vintage to vintage. We would rather short the open market than short a list that poured us first.